One submission. Two flagship reports. Practical value for participating companies and the wider fitness industry. Each year, the Health & Fitness Association collects financial and operational data from operators across the industry to produce two cornerstone research publications: the 2026 Fitness Industry Benchmarking Report (FIBR) and the 2026 HFA Global Report. In 2026, the process…
The Health & Fitness Association will recognize Gigliola Aycardi, Martin Seibold, and Chris Craytor for their contributions to the global fitness and wellness industry during The HFA Show 2026, taking place March 16–18 in San Diego. Washington, DC—February 25, 2026—The Health & Fitness Association will present awards to three industry heavyweights at The HFA Show…
The definitive benchmarking resource for pay, benefits, and workforce trends in the health and fitness industry. Attracting and retaining top talent remains one of the most pressing challenges facing fitness operators. The 2026 Employee Compensation & Benefits Report for the Commercial Health & Fitness Industry provides the sector’s most comprehensive benchmarking data to help facility…
The Health & Fitness Association (HFA) will recognize three prominent leaders for their impact on the global fitness and wellness sector during The HFA Show 2026, scheduled for March 16–18 in San Diego. Bodytech Colombia Co-Founder and Executive Vice President Gigliola Aycardi, LifeFit Group CEO Martin Seibold, and ACAC Fitness & Wellness Centers CEO Chris…
Innovation isn’t just about adopting new tools—it’s about adapting to what’s next. From tech-driven decision-making to the reinvention of cardio, the February 2026 issue of Health & Fitness Business explores how rethinking data, equipment, and club models is reshaping the fitness industry. Read more now.
New AI-driven software, advanced recovery solutions, and next-generation equipment redefine the future of training for clubs, hospitality, and performance facilities San Diego, CA — March 16–18, 2026 — Echelon Fitness, a global leader in connected fitness technology, today announced the debut of its latest commercial and consumer innovations at the 2026 HFA Show, taking place March 16–18,…
Where deep industry strategy meets outcomes-driven AI execution Washington, D.C. — February 4, 2026 — ALTA Technology Group and DXFactoropens in a new tab today announced their merger to form ALTA DX Group, a strategic consulting and AI execution firm built to serve member-driven organizations across Fitness, Wellness, and Beauty. The company will operate commercially under the brand AltaDX….
The State of the States report provides a comprehensive overview of the legislative and regulatory landscape shaping the operations of health and fitness facilities across all 50 states and the District of Columbia. As the US health and fitness sector continues to grow, diversify, and evolve, so too does the policy environment that shapes how…
Her presentation at the Health & Fitness Association’s annual conference will explore how teams can thrive and innovate in the age of AI. Erica Dhawan has spoken to audiences such as World Economic Forum at Davos, the US Army, Goldman Sachs, Walmart, and Cisco. Best-selling author and teamwork expert Erica Dhawan will deliver the opening day keynote on…
The 2025 Advocacy ROI Report showcases how the Health & Fitness Association delivered measurable wins for the fitness industry—protecting operators, shaping policy, and elevating the role of physical activity in health systems worldwide. State Impact:Across 23 states, HFA engaged on more than 60 bills that would have directly affected operators. These efforts didn’t just influence…
The HFA Hall of Fame ceremony on March 15 will be followed by a special birthday celebration honoring the fitness icon. Washington, DC–January 29, 2026–The Health & Fitness Association (HFA) announces a special 100th birthday celebration for fitness pioneer Elaine LaLanne after she and her husband, Jack Lalanne, are inducted into the Health & Fitness…
Charlotte, NC — January 27, 2026 — Burn Boot Camp, a leading US fitness franchise known for its empowering community and challenging workouts, today announced a strategic partnership with global entertainer and entrepreneur Kevin Hart, who has joined the company as an Equity Partner, Franchisee, and its first-ever Executive Partner, Brand and Growth. The announcement comes during a period of sustained momentum for Burn Boot Camp. Since 2012,…