CHICAGO, IL—May 10, 2021—Gym members want data-driven experiences to help them on their fitness journey. But strength training data has lagged behind cardiovascular data for decades. To provide analytics for the millions of people who do strength training, ShapeLog, a fitness technology company and provider of connected strength solutions, announces its partnership with Life Fitness, the global…
TORONTO, CANADA—May 5, 2021—Precision Nutrition, the world’s largest online nutrition and healthy lifestyle coaching and certification company today announces a new partnership with the American Council on Exercise (ACE), a nonprofit organization dedicated to improving physical activity levels through education, advocacy, and certification of exercise professionals and health coaches. Beginning today, existing and future ACE certified…
BROOMFIELD, CO—May 4, 2021—Intelivideo, a Video on Demand (VOD) and digital technology platform for the health and wellness industry, and club management software provider Glofox announced today a new strategic partnership that integrates the companies’ technology capabilities to create a multi-functional subscription platform that enhances the fitness content experience for members, as well as the digital membership…
OCONOMOWOC, WI—May 4, 2021—Despite the challenges of small group training during the coronavirus pandemic, Midtown Athletic Club (MAC), a luxury brand with eight locations, successfully opened ARENA specialty functional training studios in November 2020 in its Rochester, NY, and Bannockburn, IL, facilities. Using a basic line-up of 10 treadmills and 10 FITBENCH STUDIO units, the…
LOS ANGELES, CA—May 4, 2021—World Gym International, the iconic global fitness brand, has appointed Jared Deptula as its Franchise Business Coach. As World Gym’s Franchise Business Coach, Deptula will help both new and existing franchisees improve all areas of their business to achieve significant growth and profitability and therefore value creation. “It’s an honor to…
GREENVILLE, SC—May 3, 2021—9Round Franchising, LLC, the world’s largest kickboxing franchise, is the winner of the 2021 Global Franchise Award for Best Fitness Franchise. “After such a challenging and unconventional year, we are humbled and honored to receive this award,” said Shannon Hudson, Founder and CEO of 9Round. “This recognition is a testament to the…
BOSTON, MA—April 30, 2021—IHRSA, The Global Health and Fitness Association, is modifying its current membership structure and broadening membership opportunities to unite and assist the health and fitness industry post-COVID. To offer its members more opportunity to engage and take advantage of the benefits that best suit their needs, IHRSA will shift to a tiered benefit…
Busy 2021 shows progress on many fronts and brings Dallas into the spotlight. IHRSA interim President & CEO Brent Darden and the IHRSA Industry Partner Advisory Council invite all IHRSA Industry Partners to join them in a conversation about the current state of IHRSA and the industry on Thursday, May 6, from 4:00 p.m.-5:00 p.m. EDT. Shortly…
As part of our efforts to lead the fitness industry to a robust recovery, we are introducing flexible, tiered membership options as well as expanded opportunities to individuals and studio facilities. With all the fitness industry has been through over the last year, one thing is clear: Working together, supporting one another, and becoming a…
BOSTON, MA—April 29, 2021—After a year of working tirelessly to demonstrate to Congress the health and fitness industry is in dire need of financial relief, our efforts are paying off. We have reached the impressive milestone of 103 co-sponsors for the Gym Mitigation & Survival (GYMS) Act (H.R. 890). U.S. Reps. Mike Quigley (D-IL) and…
BANGKOK, THAILAND—April 28, 2021—Jetts 24 Hour Fitness announces the opening of club number 37 in Thailand at the end of April. Siam Square One, located in the heart of Bangkok’s retail district boasts all the key components of the hugely successful business model adopted for the Thai market. At 860-square-meters, it has a full range…
GREENVILLE, SC—April 28, 2021—9Round Franchising, LLC, announced Jarrod Brooks as Vice President of Development. Bringing over 20 years of franchising experience to the position, Brooks will develop and execute 9Round’s aggressive strategic initiatives for North American franchise development as well as liaise with 9Round’s international brokers. “We are emerging out of the pandemic as a…