Member Press Releases

SHERMAN OAKS, CA—July 18, 2019—Reunify, a leading provider of member engagement and retention services to the health and fitness industry, today announced the release of its newest module, a chatbot (chat app that uses AI) called Fy. As email communication has become oversaturated, chatbots are rising in popularity for businesses to more efficiently receive and respond to customer…

LOS ANGELES, CA—July 15, 2019—World Gym International, the iconic global brand for bodybuilding and seriously fun fitness, has hired fitness industry veteran Jackie Mendes as the Director of Franchise Sales for North America. Jackie’s hiring is the latest investment World Gym has made to strengthen its franchise efforts in North America. “Thanks to the success…

GREENWICH, CT—July 12, 2019—North Castle Partners today announced its new strategic partnership with CR Fitness, a leading franchisee group in the Crunch Fitness network in the Southeast region. As the original private equity firm focused on consumer businesses that promote Healthy, Active and Sustainable Living, North Castle has a long history of partnering with management…

London, ON—July 4, 2019—The Ontario Chamber of Commerce is proud to announce GoodLife Founder & CEO David “Patch” Patchell-Evans as the 2019 Lifetime Achievement Award recipient at the Ontario Business Achievement Awards (OBAAs) being held on Thursday, November 14 at the Beanfield Centre in Toronto. The OBAAs are the most recognized industry gala in the…

Prior to his new post as COO, Parkkonen served as director of education at Professional Tennis Registry. Hilton Head Island, SC—November 8, 2018—Professional Tennis Registry (PTR) announced today that Brian Parkkonen has been promoted to Chief Operating Officer. As COO, Parkkonen will oversee organizational development and staff collaboration. His main priorities will be to ensure…

Mills brings four decades of experience in market development, technology exploitation, and global business management. Paris—September 3, 2018—As of today, Russel Mills joins Business at OECD as Secretary General and will lead the engagement with its global constituency of leading national business organizations, their respective member companies, and with the OECD and member governments on…

World’s premier group exercise programming company teams up with leading indoor cycling company. Auckland, NZ—June 5, 2018—Today, Les Mills announced a global partnership with Stages Indoor Cycling, whose bikes have been chosen as the preferred bikes for Les Mills cycle classes. Les Mills SprintTM, RPMTM, and world-first immersive fitness class THE TRIPTM are hosted in…

Using the Inspire360 Platform, the program covers a wide variety of topics including bike setup, cycling science, and much more. San Diego, CA—May 22, 2018—Inspire360 is proud to announce that the Schwinn Indoor Cycling Certification is officially available as an online educational certification. Core Health & Fitness is a leader in developing and marketing advanced…

Fashionable and functional clothing has stylish performance attributes and homegrown ingenuity. Vernon, CA—May 20, 2018—In today’s world, with manufacturing being pushed more and more outside of America, Expert Brand proudly stands as a fitness apparel purveyor of feel-good activewear that also does good, as many of their most popular apparel are happily made right here…

IHRSA is pleased to announce Myzone is the 2018 Associate Member of the Year. Boston — January 3, 2018 — IHRSA, The International Health, Racquet & Sportsclub Association, is pleased to announce Myzone is the 2018 Associate Member of the Year. The Associate Member of the Year Award is presented annually to recognize an IHRSA Associate Member for…