Despite what the Instagram models and stock image sites would have you believe, working out is not just a young person’s game. More and more adults are continuing to see the benefits of an active lifestyle as they age. Some older adults are even realizing it’s never too late to start their active journey. Joining…
You’ve worked hard to build a friendly community environment inside your club, but what about the local community that your club services? If the task of community outreach seems daunting, and you are you asking yourself, “Where do I even start?” The answer is … here! We know running a successful gym can be all-consuming….
As the last beach days of summer are winding down, it’s time to begin preparing for everything that comes along with the start of fall. For many parents, that means it’s time to make sure that their children are ready to go back to school for another successful year. One of the best ways to…
Health promotion provides a great opportunity to do several things at once: Step 1: Planning and Assessment The first step to starting a health promotion program should be a self-assessment of your club and community. Ask yourself what your club can feasibly do given your size, location, staffing, and membership, and what your community—both members…
“Ancillary revenue.” It’s not a particularly exciting term, but if you’re a health club owner, just the thought of it can raise your heart rate well beyond your training zone. And for good reason: “Generally speaking, ancillary services account for a quarter of a club’s total revenues,” said Melissa Rodriguez, IHRSA’s senior research manager. “So…
In America, it’s not surprising that obesity and mental health struggles aren’t limited to adults. Kids also are contending with the adverse effects of inactivity, unhealthy diets, and excessive screen time. The statistics are alarming. According to the U.S. Centers for Disease Control and Prevention, one in five children and adolescents is obese, and childhood…