From Tokyo to Beijing to Paris, HFA leaders connected with industry executives to advance global collaboration and share insights shaping the future of fitness. The Health & Fitness Association’s leadership team has spent the first part of the summer engaging with fitness industry executives across Asia and Europe, reinforcing the association’s growing international presence while…
The fitness industry’s premier European leadership gathering returns to London for the first time since 2017. Here’s why September 24–26 deserves a place on every fitness executive’s calendar. The 2026 HFA European Congress is heading to one of the world’s most iconic sporting venues — London Stadium in Queen Elizabeth Olympic Park — as fitness…
New research on GLP-1 and exercise, a first-of-its-kind UK market study, and a keynote lineup spanning Olympic sport to AI are just part of what’s on the agenda this September in London. Artificial intelligence. Investment trends. Leadership development. Global market intelligence with a regional lens. The future of healthcare integration. These topics and more are…
From artificial intelligence to elite sport, the HFA European Congress keynote speakers will explore the forces reshaping health and fitness around the world. By Lia Palazzo, Manager of Public Affairs Steffie Bryant and Alistair Brownlee are set to offer the two keynote addresses at the 2026 HFA European Congress. Artificial intelligence and high-performance leadership will…
Registration is open for the 23rd annual HFA European Congress, which takes place in September with an expanded global agenda. Read more now.