HFA to Induct Six Fitness Industry Leaders into Its Inaugural HFA Hall of Fame
The Health & Fitness Association will honor its first class of inductees at a ceremony on March 11 prior to the start of The HFA Show in Las Vegas.
HFA to Induct Six Fitness Industry Leaders into Its Inaugural HFA Hall of Fame
The Health & Fitness Association will honor its first class of inductees at a ceremony on March 11 prior to the start of The HFA Show in Las Vegas.
Government Intervention Can Increase Access to Fitness, According to HFA Research
Sixty-one percent of non-customers identify cost as a major barrier to purchasing a membership, package, or classes in a fitness facility, according to a survey conducted in 10 countries.
Fitness Is the Top Focus of Americans’ New Year’s Resolutions
Nearly 96 million U.S. adults plan to prioritize health and fitness in 2025, and 88% of those adults see fitness facilities as key to achieving their goals.
Mindset of a Champion: Alex Rodriguez Will Keynote The HFA Show 2025
The former MLB star turned business mogul will reveal the key lessons fitness facility operators can draw from his journey—offering actionable insights on turning setbacks into opportunities and building a winning mindset.
Health & Fitness Association Launches HFA Hall of Fame to Honor Industry Legends
The induction ceremony will occur on March 11, 2025, prior to The HFA Show 2025 in Las Vegas.
Latin Americans Embrace Fitness Facilities as Key to Active Lifestyles
The recently released 2024 Latin America Fitness Consumer Survey finds a vibrant and growing fitness market in the metropolitan areas of Argentina, Brazil, Chile, Colombia, Mexico, and Peru.
HFA Addresses Proposed Changes to Coverage for Anti-Obesity Medications
The association remains committed to working with all administrations to promote policies that improve public health through greater access to fitness facilities and programs.
How to Personalize Your Learning Experience at The HFA Show 2025
No two fitness professionals are the same — so why should your conference experience be the same?
HFA Holds Policy Briefing to Inform Members on New Click-to-Cancel Rule
On November 13, HFA hosted a policy briefing with the goal of informing fitness facility operators and stakeholders about the implications of the FTC's finalized Negative Option Rule, and equipping facilities to adapt smoothly to regulatory changes while protecting their bottom line.
HFA Hosts a Successful 21st European Congress
Fitness professionals from around Europe gathered this week for three days of networking and inspiring panels spotlighting all the latest trends in the health and fitness industry, plus a fourth day that included tours of four innovative fitness facilities.