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HFA Press Releases

HFA’s press releases keep the media informed about all of the association’s initiatives and accomplishments.

Featured HFA Press Releases

  • Report
    November 5, 2026

    Fitness Industry Traffic (FIT) Tracker

    The Fitness Industry Traffic (FIT) Tracker is a new resource from the Health & Fitness Association (HFA) that provides regular updates on foot traffic to nearly 11,000…

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  • Report
    October 7, 2026

    2026 Fitness Industry Benchmarking Report

    The 2026 Fitness Industry Benchmarking Report is available only to HFA members. The report analyzes annual performance of health and fitness operators, including key financial…

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  • Report
    September 14, 2026

    2026 HFA Global Report

    A Global View of a Growing Industry The Health & Fitness Association’s 2026 Global Report provides a data-driven overview of the commercial health and fitness…

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  • Article
    September 10, 2026

    August Foot Traffic Posts Strongest Monthly Gain of 2026

    HFA’s August FIT Tracker check-in finds broad growth led by HVLP facilities and studios, with visitation rising across eight of nine Census divisions. HFA publishes…

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  • Article
    August 13, 2026

    FIT TRACKER  /  MONTHLY CHECK-IN

    July Fitness-Facility Traffic Stabilizes as Studios Continue to Lead HFA’s first monthly FIT Tracker check-in finds record July visitation at HVLP and mid-priced gyms and…

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  • Report
    June 14, 2026

    From Weight Loss to Lasting Value: Structured Exercise and the Economics of GLP-1 Therapy

    This white paper is complimentary. GLP-1 medications are reshaping obesity care and creating new opportunities to improve long-term health outcomes. But weight loss alone is…

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Recent HFA Press Releases

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  • Press Release

    November 12, 2026

    HFA Unveils Three-Year Strategic Vision to Strengthen Member Value and Advance the Health and Fitness Industry

    Greta Wagner named permanent president and CEO after six months of strategic planning, organizational alignment, and renewed focus on the association’s future. WASHINGTON,…

  • Press Release

    November 9, 2026

    US Fitness Facility Visitation Gains Momentum in Third Quarter

    New HFA data show third-quarter visitation rising 1.3%, bringing year-to-date visitation above 2025 levels. WASHINGTON, DC, November 9, 2026 — US commercial fitness…

  • Press Release

    November 2, 2026

    Fitness Industry Pioneer Ray Wilson Named to the 2027 HFA Hall of Fame

    Entrepreneur and innovator to be honored for more than seven decades of leadership that helped shape the modern health and fitness industry. Washington,…

  • Press Release

    October 30, 2026

    Unconventional Thinker Kyle Scheele to Challenge What’s Possible in Keynote at The HFA Show 2027

    Known for turning outrageous ideas into reality, Scheele will inspire fitness industry leaders to break from conventional thinking and unlock new possibilities. Washington,…

  • Press Release

    October 26, 2026

    24 Hour Fitness Founder Mark Mastrov to Be Inducted Into the 2027 HFA Hall of Fame

    Fitness industry pioneer to be honored for more than four decades of entrepreneurship, innovation, mentorship, philanthropy, and global impact. Washington, DC–October 26, 2026–For…

  • Press Release

    October 19, 2026

    Jazzercise Founder Judi Sheppard Missett to Be Inducted into the 2027 HFA Hall of Fame

    The aerobic exercise trailblazer transformed fitness programming with her dance-based exercise classes and continues to influence fitness and women’s entrepreneurship today. Washington, DC–October…

  • Press Release

    October 13, 2026

    HFA and Fitness Technology Summit Join Forces to Expand Global Industry Connections

    New partnership brings together two established European events in 2027 and adds technology-focused programming to The HFA Show in Las Vegas. Washington, DC–October…

  • Press Release

    October 12, 2026

    Alan Schwartz and Steven Schwartz to Be Inducted Into the 2027 HFA Hall of Fame

    Father and son to be honored for two generations of visionary leadership that redefined the modern athletic club and continues to influence the…

  • Press Release

    October 7, 2026

    Fitness Industry Growth Is Translating Into Stronger Profits

    Nearly two-thirds of reporting operators increased earnings in 2025, as new HFA benchmarking data point to stronger financial fundamentals across the industry. Washington,…

  • Press Release

    October 6, 2026

    HFA, American Cancer Society Announce 10 Grants That Will Expand Exercise Programs for People Affected by Cancer

    The grants will help fitness facilities train more than 30 professionals and expand access to specialized exercise programs for people during and after…

  • Press Release

    October 5, 2026

    GoodLife Founder David Patchell-Evans Named to the 2027 HFA Hall of Fame

    Fitness industry pioneer to be honored for nearly five decades of transformative leadership, advocacy, philanthropy, and global impact. Washington, DC–October 5, 2026–For nearly…

  • Press Release

    September 30, 2026

    Health & Fitness Association Opens Registration for The HFA Show 2027

    New partnerships, expanded education, and a global showcase of innovation will bring industry leaders, operators, and suppliers together in Las Vegas, March 10–12,…