The PRIME RO-T8 Handles received the prestigious 2018 Men’s Heath Fitness Award, sharing the stage with brands such as Nike, Under Armor, and Garmin. Franklin, PA—July 2018—Big things are happening in a small town just north of Pittsburgh, PA. Tucked away in the foothills of northwestern PA, a strength equipment manufacturer is making big waves…
Sridhar Balasubramanian, a senior associate dean of MBA programs at UNC, dishes out a taste of what will come from the upcoming event. The title of your presentation at The IHRSA Institute is “Creating and Executing Great Customer Experiences.” Can you give us a summary? Today, customers value—and are willing to pay for—outstanding customer experiences….
The goals of the Master Trainer program are to create an elite team of trainers who have a deep connection with the Escape brand. Peterborough, England, and Cincinnati, OH—July 24, 2018—In a first-of-its-kind weeklong training event held at its European headquarters in Cambridgeshire, England, Escape Fitness launched its worldwide Master Trainer program with 16 trainers…
The partnership hopes to bring complete back office management to the health club industry. Covington, LA—July 23, 2018—Netchex and ABC Financial announced a strategic partnership to bring complete back office management to the health club industry. The companies will collaborate to deliver online, user-friendly employee management services to ABC Financial’s network of existing and prospective…
New wellness concept brings together a plethora of virtual classes and Baby Boomers looking for new ways to socialize and get active. London—July 18, 2018—A first-of-its-kind health club concept has opened its doors in Sydney, Australia— a women-only, virtual-only club designed with the Baby Boomer generation in mind. Positioned as a lifestyle space, the 400sq…
The partnership will bring cutting-edge high-intensity workouts to facilities and users worldwide FitnessOnDemand (FOD) and STRONG by Zumba announced today that they have partnered to bring the world favorite, high-intensity beat-synced workout to thousands of facilities worldwide through FOD’s virtual fitness platform. In a distinctive step, the STRONG by Zumba workout is redefining the high-intensity…
Privacy issues remain a big concern for state lawmakers who are looking to strengthen privacy laws and protect consumer’s personal information. There are only four states left to adjourn (California, Massachusetts, New Jersey, and Ohio) from legislative sessions, while the rest have recessed until the fall or won’t resume until 2019. Lawmakers, however, are already…
The U.S. House Ways and Means Committee passed the act 28 to 7, sending it forward to be considered by the entire House. Boston—July 13, 2018—The International Health, Racquet & Sportsclub Association is pleased to announce that the Personal Health Investment Today (PHIT) Act was reported out of the House Ways and Means Committee. In…
The new website offers visitors an experience which truly represents the brand’s distinct aesthetics July 14, 2018—Premium fitness equipment brand Intenza Fitness is thrilled to announce the launch of their brand-new website. The arrival of the streamlined site completely overhauls the intenzafitness.com experience inviting visitors to immerse themselves in the Intenza universe. And with enhanced…
If you’re an IHRSA member club operator interested in promoting the association and the fitness industry, now is the time to consider applying to the IHRSA Board. If you’re an IHRSA member club operator interested in promoting the association and the fitness industry—and having a little fun while you’re at it—now is the time to…
PTR will be an Official Continuous Learning Provider of the ATF, and the agreement will provide PTR with expanded opportunities to promote coach education activities throughout Asia. Hilton Head Island, SC—July 2018—The Asian Tennis Federation (ATF) has announced a three-year partnership with Professional Tennis Registry (PTR), the largest global international organization of tennis coaches. PTR’s…
IHRSA’s new legal briefing paper provides clubs with guidance on how to determine whether to classify a worker as an independent contractor or an employee. Boston—July 10, 2018—IHRSA’s latest member-only resource, Independent Contractors: An IHRSA Briefing Paper, gives club operators information on how to decide whether hiring an independent contractor or an employee best fits…