The experts in free weight equipment and integrated human performance training form a partnership to equip EXOS facilities, collaborate on market development, and explore new education initiatives. Orange County, Calif. — March 19, 2018 — Iron Grip Barbell Company, the industry-leading manufacturer of innovative and heavy-duty American-made free weight equipment, is pleased to announce a partnership…
Sally Matheson Brings Over 20 Years of Marketing Experience to TRUE Fitness St. Louis — MARCH 19, 2018 — TRUE Fitness, a leading manufacturer of fitness products for commercial and retail markets, today announced the appointment of Sally Matheson as chief marketing officer (CMO). As CMO, she will be responsible for managing TRUE’s overall brand and…
We’re currently tracking over 100 bills across the country. Here’s the latest legislative happenings in several states. Congress has been busy since our last update. We know it can be hard to keep track of what your representatives are working on while running your business. That’s where we can help. In the last month, we’ve sent…
Partnership to Provide Perkville’s Sleek Technology and Incentive Rewards’ Enticing Prizes to Participating Gyms Nationwide and Internationally March. 19, 2018 — Incentive Rewards, the first reward and loyalty program specific to the health and fitness industry, today announced a strategic partnership with Perkville, the most seamless loyalty and rewards platform in the fitness space. The…
Escape Fitness launches new HIT HUB functional frame to unleash the athlete in everyone Cincinnati, OH — March 15, 2018 — Escape Fitness is launching its newest space efficient frame-based solution for functional training for boutiques, studios and gyms looking to offer challenge, community, novelty and results to their experience-seeking member bases. HIT HUB is a…
Industry leaders team up to deliver experience rich training environments for clubs and corporations alike Minneapolis — March 19, 2018 — FitnessOnDemand™ today announced partnerships with Aktiv Solutions and FitnessDesignGroup to provide a comprehensive design and implementation experience for its virtual fitness customers. The partnership will allow FitnessOnDemand to expand their range of competencies by…
New IHRSA research shows that more than 70 million consumers visited health clubs in 2017 and 60.9 million Americans are health club members. Boston — March 16, 2018 — Health clubs attracted more than 70 million consumers in 2017, a record-high since IHRSA began tracking health club consumer statistics in 1987. The number of individual members…
New resource allows current and future clients to easily find technology solutions that are combined with Perkville’s customizable rewards program. OAKLAND, Calif—March 13, 2018—Perkville, the #1 loyalty and rewards program in the fitness space, today launched a new Integrated Partners Marketplace that allows gym and health club owners to find technology solutions that are integrated…
At IHRSA 2018, the Les Mills International team will demonstrate the next generation Virtual. Key to this is the new, easy-to-use LES MILLS Virtual App and a choice of high-resolution screens that provide a simple set-up and high-quality experience. March 12, 2018 – But consider this: as virtual becomes more prevalent in the fitness industry,…
Wexer – which now serves clients in almost 50 countries on five continents – has strengthened its team with new appointments across all markets. March 12, 2018 – Off the back of 300% revenue growth over three years, and a doubling in the number of licenses sold in 2017 versus 2016, digital fitness market leader…
PHIT will pass if the omnibus spending bill—set for March 23—includes the Bipartisan HSA Improvement Act. September 20, 2023 Update: Since publishing, IHRSA has retired its Quorum account. To participate in active campaigns, visit the IHRSA action center. BOSTON, MA—March 8, 2018—Last week, Congressman Mike Kelly (R-PA) introduced the Bipartisan HSA Improvement Act (H.R. 5138). This Health Savings Accounts…
A Health Savings Accounts (HSA) reform bill introduced in the House includes the PHIT Act. With your help, we can pass PHIT in the latest omnibus spending bill this month. September 20, 2023 Update: Since publishing, IHRSA has retired its Quorum account. To participate in active campaigns, visit the IHRSA action center. Congressman Mike Kelly (R-PA) has…