NEW YORK, NY—March 2, 2023—Crunch Fitness, a leading high-value, low-price gym, today announced several key leadership changes that will help position the company for continued growth and success. The global fitness brand is pleased to announce that Molly Long is joining the company as Chief Experience Officer. In this new role, Long will be responsible…
VANCOUVER, BC—March 2, 2023—Trainerize, the fitness coaching software empowering personal trainers and fitness businesses to better engage with their members, is delighted to announce its recognition as the best personal training software from the community, marketplace, business, and review platform, G2, all throughout 2022. Trainerize was the winner of G2’s award for Best Personal Training…
ORANGE COUNTY, CA—February 24—With deep sadness, Augie’s Quest shares the news that its founder, beloved leader and ALS champion, Augie Nieto, died, surrounded by his family on February 22, 2023, just seven days past his 65th birthday. Augie was the fitness industry mogul credited for the success of Lifecycle, Life Fitness and Octane Fitness brands….
EAGLE, WI—February 24, 2023—Gymlete, a leading provider of digital displays for fitness studios, is excited to announce a powerful new collaboration with SPENGA, the innovative boutique fitness studio that combines spin, strength, and yoga. Through this partnership, Gymlete will provide digital displays for SPENGA’s workout sessions, showcasing the exercises and movements in real-time for a…
MINNEAPOLIS, MN—February 20, 2023—FitnessOnDemand, a global leader in the collection, curation, and provision of high-quality, premium digital fitness content, announced today that it has been named the exclusive hardware supplier for in-studio streaming for Xponential Fitness’ more than 2,500 studios nationwide. Effective immediately, FitnessOnDemand will provide Xponential+ content for their portfolio of ten world-class brands,…
CLEARWATER, FL—February 16, 2023—WellnessSpace Brands, the company known for developing massage beds and chairs that utilize hydrotherapy, cryotherapy and relaxation methods, today announces a partnership with énergie Fitness, a leading fitness franchise brand with more than 90 locations across the UK, Ireland and Spain. énergie Fitness UK has selected WellnessSpace Brands as a recovery and wellness…
February 16, 2023—LES MILLS Strength Development is an innovative approach to group training designed to meet Gen Z demand for highly-motivating fitness experiences that bring results, strength, and empowerment. Gen Z and Millennials now make up over 80% of all gymgoers, yet many operators still struggle to engage their younger members with group workouts that…
IXONIA, WI—February 13, 2023—With fitness industry veteran Brian Weaver recently becoming vice president of sales, FITBENCH is continuing to build its dream team by adding two more sales leaders. Mike Meluch is the new director of sales, national accounts, and Matt Hennessey is the national dealer sales manager, responsible for commercial and consumer sales. “We’re…
SAN DIEGO, CA—February 9, 2023—On Thursday, February 16, ACE’s Anthony Wall, will be joined by Live to the Beat’s campaign director, Kinetra Joseph to discuss the why behind this new CDC Foundation campaign as well as how health and exercise professionals play an important role in lowering heart and stroke risk in Black communities. Also…
ORANGE COUNTY, CA—February 9, 2023—This year marks the 30th Anniversary of Iron Grip Barbell Company, the world’s leading manufacturer of innovative, heavy-duty, American-made commercial free weight equipment. “As we achieve this company milestone, we’re proud of the strong ties we’ve built with our customers and associates over the past three decades and grateful for the…
ZURICH—February 8, 2023—BODDY, the Swiss-based travel-tech start-up, today announced that it has entered into a binding merger agreement with the Danish company TrainAway, creating the world’s largest wellbeing network for travelers. By affiliating, BODDY capitalizes on TrainAway’s vast network of fitness & wellness operators to boost its global presence to over 30 countries from Europe…
HERZOGENAURACH, GERMANY—February 8, 2023—Today, adidas and Les Mills announce a new partnership that brings the two sports powerhouses together to shape the future of training through a fusion of innovation and heritage. The collaboration will usher in a new age of fitness, combining innovative technologies with thrilling live fitness experiences to change the way the…