With the second quarter drawing to a close, many of us would like to forget 2020 altogether. Fitness consumers are returning to their health clubs and accessing club content digitally. Early reports from some clubs indicate 2021 is off to a promising start. However, not all fitness business owners and operators feel or have fared…
After posting record numbers in 2019, the U.S. health club industry was off to a promising start last year. No one would have imagined that by spring, virtually all gyms and studios would be closed. The pandemic took a harsh toll on fitness club operators, employees, and consumers. And it may take years for the…
For more than 30 years, IHRSA’s annual Industry Data Survey (IDS) has gathered key performance indicators (KPIs) among leading health club companies. The resulting report, Profiles of Success, compiles and analyzes key metrics as well as common club practices such as club reinvestment and pricing. Whether your club company is among industry leaders or you’re…
The health club industry in the Asia-Pacific region is robust—with room for growth—according to IHRSA’s recently released Asia-Pacific Health Club Report (Second Edition), which observed 14 markets. Since the report is full of in-depth analysis and statistics, industry stakeholders and enthusiasts can take away at least five key insights into the Asia-Pacific region. A women’s…
Personal training is typically the top profit center among most health clubs. According to IHRSA’s Profiles of Success, leading club companies report that a median of 8.4% of total revenue is derived from personal training. And, based on data from leading clubs, only membership sales account for a greater share of total revenue than personal…
It’s easy to blame member attrition on outside sources—maybe a boutique studio just opened up nearby, or perhaps your most popular group exercise instructor left. But, while those are legitimate obstacles, there are several factors causing members to leave your club that are well within your control. In this article, we dig into five reasons…
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