Mel Tempest, one of the leading forces driving innovation in the global fitness industry, has joined the all-in-one team management app, CoverMe Fitness, as strategic advisor.
Since establishing her first health club, Ballarat Body & Soul, in 2003, Tempest has become a renowned fitness business influencer and respected global speaker. She is dedicated to supporting new and emerging businesses in the sector and creating opportunities for fitness professionals and club owners alike. An AUSactive board member, Tempest received the organisation’s Roll of Honour award in 2022 for her outstanding contributions to the health and exercise industry.
“I’m looking forward to working alongside CoverMe to enhance the group fitness journey for club owners and their teams. Group fitness resources and tools have always taken a back burner in our industry and, for many, pen, paper, Excel files and whiteboards are sadly still a thing,” she said.
The CoverMe platform addresses some of the biggest challenges facing fitness operators, streamlining instructor recruitment, team management, compliance and communication. By automating time-consuming tasks, CoverMe helps operators reclaim between 5 and 15 hours every week saving thousands of dollars each year. At the same time, the app allows fitness professionals to easily connect with local studios, secure additional work and grow their income. On average, CoverMe users teach 13 additional classes per month by picking up cover through the app.
“CoverMe is a one-stop solution for fitness managers, instructors and club owners and I believe that with my skills and more than two decades of experience, we can develop the product even further. As someone who has been both an independent club owner and a franchisee, I understand the challenges facing operators and am looking forward to working with colleagues across the sector so they can stay ahead of the curve.”
Tempest’s expertise in educating operators about how to successfully adopt change and her commitment to advancing the industry aligns with CoverMe’s mission to modernise fitness operations to help gyms recruit, manage and reward inspirational fitness professionals.
Rosanna Tucker, CEO of CoverMe, said: “The future of fitness depends on adopting smarter, more efficient ways of operating. We’re thrilled to be working with Mel, who empowers operators to perform better. Her ability to challenge the status quo and drive meaningful change makes her insights truly invaluable as we continue to push the industry forward.”
In addition to being a health club owner and supplier of fitness programs, Tempest is also the founder of Ignite Fitness Business Events and hosts several fitness business podcasts that connect global leaders and operators.