2026 HFA Global Report

A Global View of a Growing Industry

The Health & Fitness Association’s 2026 Global Report provides a data-driven overview of the commercial health and fitness industry across 33 countries and five major regions.

Combining industry data with perspectives from national federations and other market experts, the report examines the forces shaping fitness markets worldwide. It is designed for operators, suppliers, investors, policymakers, and advocates seeking reliable information on the industry’s size, performance, and direction.

For the first time, the Global Report is available free to all readers. Explore the interactive Foleon edition online or download the complete report as a PDF.

What the Report Covers

The 2026 edition spans Asia-Pacific, Europe, Latin America, the Middle East, and North America. Its country profiles pair available market data with local analysis from fitness federations and industry leaders.

Depending on data availability, profiles include:

• Number of fitness facilities
• Number of members or consumers
• Industry revenue
• Population penetration
• Market structure and segmentation
• Consumer and operating trends
• Economic and policy context
• Industry outlook

The report also includes more than 200 operator profiles and global rankings of leading fitness companies by 2025 revenue, facility count, and membership.

What’s New in 2026

This year’s report offers expanded analysis and a more accessible reading experience, including:

• New Global Operator Snapshot: A concise view of operator performance in 2025, including revenue, membership, retention, and profitability
• Expanded 2026 Expectations: Insights into operator sentiment and expectations for revenue, membership, EBITDA, staffing, and technology investment

How the Data Is Gathered

The report draws on several complementary sources:

• HFA’s global survey of commercial fitness operators
• Proprietary HFA consumer and industry research
• Data and analysis supplied by national fitness federations and trade associations
• Independent audits and third-party research
• Company disclosures, established industry publications, and historical data

Data availability and methodology vary by country. The report identifies important differences and limitations to support appropriate comparisons across markets.

Access the Report

The 2026 HFA Global Report is complimentary for all readers.