A Global Effort with Local Impact: Celebrate World Wellness Weekend

    Engage new audiences through the global wellness movement September 18-19, 2021.

    Wellness has never been more important than it is today, yet a whopping 80% of people are off the radar when it comes to outreach from health clubs and wellness groups. World Wellness Weekend aims to change that—and participating offers you an excellent opportunity to promote your organization and demonstrate your commitment to your community.

    Introduce Your Offerings to a New Audience

    On Saturday and Sunday, September 18-19, fitness centers, spas, salons, yoga studios, and sports organizations will mark World Wellness Weekend. Participants will take a celebratory approach to wellness as they connect through classes and special events both inside the gym or studio and outside in the community.

    Participating in World Wellness Weekend Is Fun and Easy

    The range of options for participating reflects the creativity and innovative spirit of the wellness community. Examples range from an indoor group class, an outdoor boot camp, a day pass to the club, a presentation on nutrition, or a free meditation session.

    Industry News World Wellness Weekend Unsplash Column

    You Can Make the Most of This Opportunity with Three Simple Steps:

    1. Plan at least one free wellness activity for your community for the weekend of September 18-19, 2021.

    2. Register your event on the World Wellness Weekend site to appear on the site and map of activities.

    3. Post wellness selfies, or “well-fies,” on social media tagging @IHRSA on Twitter, Facebook, and Instagram using hashtags #WorldWellnessWeekend, #wellnessbuddies, and #wellnessforall.

    Get Started Today!

    Don't wait to plan your World Wellness Weekend! These resources make participating even easier:

    World Wellness Weekend strengthens IHRSA's collaboration with the World Health Organization and its Global Action Plan on Physical Activity goal of reducing physical inactivity by 15% by 2030. Over 50 organizations support the initiative, including the United Nations Global Sustainability Index Institute, and the European Commission.

    This celebratory, community-based initiative will promote a positive image of your organization, help you generate prospects, and give you a reason to follow up with new prospects after the weekend. You can register and learn more about World Wellness Weekend in English, German, Italian, French, Spanish, and Portuguese.

    Check out our impressive media reach from 2020 (230 mentions), 2019 (450 mentions, 224 million impressions reach), and 2018 (220 mentions).

    Author avatar

    Regina Satagaj

    Regina Satagaj previously served as IHRSA's Vice President of Human Resources—a position that handled recruitment, compensation, benefits, performance management, and employee relations.