Sponsorship
Explore sponsorship opportunities that amplify your brand’s impact on the audience you want to reach.
our sponsorship program puts your message front and center, Allowing you to leave a lasting impression
The sponsorship door is wide open for all HFA events, activities, and products. Contact us today to let us tailor a program that meets your goals!

events
Sponsoring our events differentiates your company by increasing your visibility and goodwill within the industry.
To discuss sponsorship opportunities, please email Lynne Devaney, Vice President of Sponsorship & Business Development, Health & Fitness Association.
The HFA Show 2026
March 16-18, 2026 | San Diego
European Congress
September 2026 | London, England
HFA Fly-In & Advocacy Summit
May 4-6, 2026 | Washington, DC
broadcast emails
Our broadcast email sponsorship offers an effective, turn-key way to get your message out, reaching potential new customers. As the sponsoring company, you have the opportunity to create and submit your email to us. The email is sent to our members from the Health & Fitness Association on behalf of the sponsoring company.

product sampling
If you have a product you want to get in the hands of healthy and active consumers, then our sampling sponsorship is for you. You can get your product samples or coupons into the hands of the members of HFA clubs and studios that choose to participate in the sampling program.
Your program can run throughout the United States or by market segmentation. Our programs are turn-key, as we handle all of the promotional marketing and enrollment of the clubs and studios.



