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Uniting for global wellness

Through strategic partnerships and global dialogue, we help shape the future of fitness policy across borders.

global advocacy

HFA unifies the voice of the global health and fitness industry, working in partnership with industry federations around the world and representing our sector before leading international bodies, including the World Health Organization and the Organization for Economic Co-operation and Development.

Our efforts focus on:

Knowledge Sharing

We provide insight into US legislative successes and challenges to help inform policy development and strengthen advocacy efforts in other countries.

Summit Leadership

Through our Global Advocacy Summits—held at The HFA Show and the HFA European Congress—we convene thought leaders, policymakers, and industry stakeholders to foster dialogue, share best practices, and build momentum for change.

Federation Collaboration

We maintain active relationships with fitness federations around the world, supporting their local advocacy efforts and aligning on shared goals for industry growth and public health impact.

Global Engagement

By encouraging club and studio operators to engage in health promotion advocacy at the local and national levels, we help build a unified global movement for wellness.

Our reach is global—and growing. Every conversation, summit, and partnership helps strengthen the case for fitness as a cornerstone of health policy worldwide.

view our federation partners