BOSTON, MA—September 12, 2023—Lights, camera, action! IHRSA—the Health & Fitness Association, a global community of health and fitness industry leaders—opened registration today for the IHRSA Convention & Trade Show in Los Angeles March 6-8, 2024.

More than 8,000 participants from around the world are expected to attend this premier event at the Los Angeles Convention Center for education, networking, and purchasing, featuring an expected 350 exhibitors and 50 sponsors.

The event will include three days of education sessions (March 6-8) and two days for the Trade Show (March 7-8).

Also on tap are three keynotes, multiple receptions, networking events, awards presentations, international forums, exercise classes, and more. Simultaneous interpretation into Spanish and Portuguese will be available.

Two of the event’s three keynoters have already been selected:

  • Mark Mastrov, principal, New Evolution Fitness Company, LLC, and founder, 24 Hour Fitness, UFC Gym, and Crunch 2.0

  • Will Guidara, restaurateur and best-selling author of Unreasonable Hospitality, sponsored by Matrix Fitness

A third keynote presenter will be announced soon.

Early bird pricing extends through 5 p.m. EST on November 17, with special pricing for IHRSA members. Registration for the education sessions are available in one-day, two-day, or three-day options. Trade Show only registration is also available.

IHRSA secured discounted rates in room blocks at partner hotels for the event. The rates are valid three days prior to and/or three days after IHRSA 2024 pending availability. All partner hotels are within walking distance of the Convention Center and are now taking reservations.

“After the major growth and excitement of our 2023 event, we expect IHRSA 2024 to offer even more opportunities for connecting and learning,” said IHRSA President & CEO Liz Clark. “Surrounding yourself with both like-minded people and those from other successful industries often leads to a renewal of your vision and a recommitment to your goal to create and inspire physically and mentally healthier communities in each of our areas of the world.”


IHRSA—the Health & Fitness Association, a global community of health and fitness industry leaders—is a not-for-profit trade association representing the global fitness industry of over 200,000 health and fitness facilities and their suppliers. Founded in 1981, IHRSA maintains a leadership role in advancing physical activity, which is critical for peak health and to fight the battle against obesity and chronic lifestyle diseases.

As the world's leading authority on the commercial health and fitness club industry, IHRSA’s mission is to grow, promote, and protect the health and fitness industry, while providing its members with benefits and resources. IHRSA is the publisher of Club Business International, the leading monthly magazine for the global fitness industry. IHRSA's Convention & Trade Show will be hosted March 6-8, 2024, in Los Angeles.

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