Shorts with Liz Clark, sponsored by: Matrix

Inside the Health & Fitness Association’s New Digital Health Council

The Digital Health Council is here — and it’s set to redefine the intersection of technology, fitness, and wellness. In this episode, Liz sits down with Al Noshirvani and Mohammed Iqbal, two of the founding advisors helping to shape the council’s mission, vision, and strategy. Together, they discuss what it means for the Health & Fitness Association to step into digital leadership, how industry standards can unlock opportunity, and why data-driven health isn’t just the future — it’s now.

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