Powerful New Research Finds More Proof of the Exercise-Mental Wellness Link
Yet another major research paper has been published on the powerful link between exercise and mental health. Read more now.
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Standing-Room Only: The Surging Interest in the Exercise-Mental Wellness Link
One of the most effective and accessible treatments to help reduce moderate-to-mild mental disorders is regular physical activity. Read more now.
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Why Women Are Driving the Wellness Movement
Fitness facilities of all types are broadening their services for women’s health—and creating more opportunity for the entire global industry. Read more now.
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The Wellness & Recovery Advantage
A wide variety of fitness facilities are finding that recovery services can boost retention and revenue. Read more now.
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May 2026: The Wellness Evolution
The May issue of HFB looks at how fitness facilities are meeting the demand for wellness services with recovery and women’s health programming, GLP-1 treatments, and more. Read more now.
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The 5 New Rules of Fitness Marketing
How to make a connection in the attention economy. Read more now.
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2026 Employee Compensation and Benefits Report
New benchmarking resource delivers comprehensive pay, benefits, and workforce data from more than 1,400 facilities across the United States and Canada. Read more now.
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The HFA Show 2026 Keynotes: AI, Spiritual Billionaires, and Gold Medals
The three keynote presentations brought different tones and different messages to The HFA Show 2026, from cerebral to electrifying. Here’s a roundup of the three memorable speakers in San Diego. Read more now.
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HFA Honors Eight Pioneers
The HFA Hall of Fame induction ceremony in San Diego lives up to the hype. Read more now.
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Show of Strength: An Overview of The HFA Show 2026
The HFA Show 2026 in San Diego was the flex the industry needed—and earned. Read more now.
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April 2026 Issue: The Money Issue
HFB’s Money Issue examines winning trends and explores the risk of not anticipating risk. Read more now.
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The HVLP 3.0 Juggernaut
Find out what’s driving the hottest segment of the fitness industry. Read more now.
