ALTA Technology Group and DXFactor Unite to Form ALTA DX Group, Delivering Strategic Leadership and Productized AI Outcomes for Fitness, Wellness, and Beauty Enterprises
Where deep industry strategy meets outcomes-driven AI execution Washington, D.C. — February 4, 2026 — ALTA Technology Group and DXFactoropens in a new tab today announced their merger to form ALTA DX Group, a strategic consulting and AI execution firm built to serve member-driven organizations across Fitness, Wellness, and Beauty. The company will operate commercially under the brand AltaDX….


