HALMSTAD, SWEDEN, AUSTIN, TX, SHROPSHIRE, ENGLAND, & RENO, NV—March 21, 2022—Eleiko, the experts in precision crafted strength equipment, have partnered with BeaverFit, the leading global manufacturer of outdoor fitness and military human performance solutions, to bring enhanced outdoor training capabilities to new and existing customers. BeaverFit container gyms, sheds, and boxes are used to create…
ST. LOUIS, MO—March 18, 2022—TRUE Fitness, manufacturer of commercial cardio and strength equipment since 1981, is pleased to share news of its new leadership structure. To improve its position in North American and International sales and to pursue continued growth, the following leadership changes have been made: David Trulaske // Chief of Sales and Marketing…
MANASQUAN, NJ—March 14, 2022—The Atlantic Club and Hackensack Meridian Health are proud to announce a partnership to deliver free mental health workshops to the community. The series of mental health workshops will cover topics such as, letting go of stress, resilience in tough times, mindfulness and meditation, living intentionally and much more. The workshops will…
BOSTON, MA—March 16, 2022—The fitness industry is working to normalize mental health and recognize it as another element of overall wellness that needs to be exercised and cared for. With the recently released IHRSA Foundation toolkits, health clubs, gyms, and studios are able to provide consumers with mental health programming and initiatives that fit their…
TOWSON, MD—MARCH 18, 2022—Technogym, the world’s leading producer of design and technology-driven, smart-connected fitness equipment and the official equipment provider of the past eight editions of the Olympic Games, today announces that The Mine has chosen Technogym to outfit its immersive health and wellness experience. The Mine is a new boutique fitness destination in Towson, MD, that has…
OCONOMOWOC, WI—March 16, 2022—Embracing a mission to empower everyone to unlock their potential, Wellfit recently opened the largest indoor wellness and fitness facility in the United Arab Emirates (UAE), a 75,000-square-foot multi-sport hub at the Circle Mall in Jumerirah Village Circle in Dubai. Wellfit includes training areas for strength and conditioning, athletic performance, mixed martial arts, boxing,…
CLEARWATER, FL—March 15, 2022—XTRAFIT, the Cologne, Germany-based operator of 15 health clubs, has partnered with HydroMassage to provide members with a solution for wellness and post-workout recovery. HydroMassage is now offered to all XTRAFIT members as part of the PLUS membership package for €30 per month as well as the FLEX membership package for €40…
BOSTON, MA—March 11, 2022—Despite broad bipartisan and bicameral support, Congress has once again left our industry, which has been disproportionately affected by government mandates, without federal relief. The small business owners and millions of employees we represent have faced devastating losses since the beginning of the pandemic and allowing them to continue to drown is…
A new study finds that increasing physical fitness levels can substantially reduce a person’s risk of developing Alzheimer’s disease, a report provides insight into gender differences relating to fitness and nutrition, and more. Currently, more than six million Americans are living with Alzheimer’s disease, which is projected to reach 13 million by 2050. And, according to the…
Active Wellness steps into the medical wellness arena, a reporter highlights the need to prioritize access to physical activity, and more. This week, we have a good lineup of articles, including exercise’s role in the medical community and improving mental health and memory. We also highlight two IHRSA members, one that has pulled through hard…
SAN DIEGO, CA—March 2, 2022—American Council on Exercise (ACE) expands its partnership with Inspire Fitness Academy, who will serve as ACE’s new international agent. Inspire Fitness Academy will expand ACE’s growth and impact in the Middle East region, in countries such as Saudi Arabia, Egypt, Jordan, United Arab Emirates, and Lebanon. This is ACE’s first-ever agent in…
OCONOMOWOC, WI—March 1, 2022—In pandemic-impacted gyms, personal exercise space is valuable real estate, so equipment that boasts extreme efficiency by way of physical footprint, neat organization, and quick and simple transitions between exercises is a smart investment that pays dividends. For these reasons and more, Life Fitness Australia has added FITBENCH to its portfolio of premium fitness…