Americans Plan to Invest $60 Billion in Health and Fitness in 2026
New HFA survey shows exercise remains the top New Year’s resolution for Americans. Washington, DC–December 22, 2025–A new nationwide survey from the Health & Fitness Association (HFA) finds that Americans plan to spend $60 billion in 2026 to support health, fitness, and exercise goals and New Year’s resolutions. Among the 56% of US adults who…


