OCONOMOWOC, WI—June 15, 2022—Highlighting its exceptional digital exercise experience, The Platform Studios in Dubai, United Arab Emirates, is teaming up with FITBENCH at IHRSA 2022—the Annual International Convention & Trade Show of IHRSA, the global health & fitness association.

Named the Best Boutique Fitness Studio in Dubai for four years in a row, The Platform Studios joins FITBENCH in Booth #1512 on the trade show floor June 23-24 at the Miami Beach Convention Center to raise the digital exercise ante and showcase a novel hybrid fitness collaboration. Throughout the show, The Platform Studios will livestream its HIIT classes from Dubai and on-site, which exercisers in the booth will participate in by following along on screens.

"Através de sessões ao vivo envolventes, os nossos treinadores motivacionais sabem como tirar o melhor partido dos participantes, garantindo que saem de cada treino a sentir a alegria do exercício", disse Stewart Miller, CEO da The Platform Studios. "Só colaboramos com parceiros inovadores e com visão de futuro e, com a FITBENCH, a nossa comunidade terá todos os benefícios de treinos estimulantes de corpo inteiro através de vídeo."

Os treinos vão tirar partido da versatilidade do FITBENCH FREE tudo-em-um, que está equipado com:

• Quatro halteres hexagonais de qualidade comercial (10, 15, 20 e 25 libras)
• Uma bola comercial de 15 libras
• Um kettlebell comercial de 18 libras
• Pacote FITBANDS (seis bandas de resistência, duas pegas, duas correias para o tornozelo)
• Cinco pontos de ancoragem para FITBANDS
• Tampo almofadado e moldado antimicrobiano com seis posições de elevação

"Estamos entusiasmados com a parceria com a The Platform Studios, que está a equipar todos os seus locais com o FITBENCH FREE para um treino inovador e eficaz que produz resultados", disse Tyler Danen, proprietário e CEO da FITBENCH.

The Platform Studios’ premium Platform.Fit app houses digital FITBENCH workouts as well, for convenient access anywhere, anytime, in a hybrid approach that offers a motivating sense of community even outside the boutique. FITBENCH customers also get free access to this app for high-energy live workouts and a library of on-demand videos in a variety of exercise modalities with the studios’ team of expert coaches.

No stand da feira, os visitantes também podem experimentar o FITBENCH ONE, o FITBENCH STUDIO, o FITBENCH PRO, o FITBENCH YBELL e o FITBENCH FLEX.

Sobre a FITBENCH

FITBENCH is the original, all-in-one, space-saving workout bench. With safety and innovation at the forefront, every bench and accessory has been thoughtfully designed to maintain workout intensity and variety, while facilitating quick and efficient exercise transitions. These robust, organized, and portable benches deliver exceptional performance that drive participation at boutique studios, health clubs, and vertical market fitness facilities. At FITBENCH, culture is everything. We are the Benchmark of Fitness.

Sobre The Platform Studios

The Platform Studios is dedicated to bringing the joy of exercise with every workout, and this high-end brand has been awarded Best Boutique Fitness Studio of the Year at Dubai Fit Awards for four years in a row. With locations in Dubai International Financial Centre and Dubai Marina, the company is opening new studios in Dubai Hills Mall and Al Reem Abu Dhabi in September 2022. Building a driven and energized fitness community in Dubai, the state-of-the art studios offer HIIT, cycle, strength and core, barre, yoga, Pilates, and boxing classes.

Para mais informações, contacte a empresa pelo número 800-294-0536; info@fitbench.com.