One Vision, One Voice: A Preview of the European Congress
Greta Wagner, CEO & President, Health & Fitness Association (HFA)
David Stalker, Chair, ukactive
Ian Mullane – Founder & CEO, Keepme
In this special European Congress preview, Ian Mullane and David Stalker discuss the evolution of the fitness industry, the opportunities and challenges facing operators, and why collaboration across markets and sectors has never been more important. David shares what is happening across the UK through ukactive’s advocacy work, while Ian brings a perspective shaped by years of working with some of the industry’s largest and most influential brands.







