COON RAPIDS, MN—May 25, 2021—A new challenge for the world’s most ruthless competitors at the upcoming North American CrossFit Semifinal Competitions is the hardcore TANK M4 from Torque Fitness. Athletes in both individual and team events will contend with the TANK for the first time at the Mid-Atlantic CrossFit Challenge May 28-30 in Knoxville, TN. “We…
SAN DIEGO, CA—May 19, 2021—American Council on Exercise (ACE) and the Women In Fitness Association (WIFA) reached a new milestone in their partnership with the launch of the WIFA Growth Grant, a scholarship that provides current ACE Certified Professionals the opportunity to build and grow their careers with a 1-year WIFA membership. “The Women in Fitness Association is proud…
INDIANAPOLIS, IN—May 12, 2021—Upper Hand, the leader in sports and fitness software, today proudly announces that it has been named the winner of a Bronze Stevie Award in the Most Innovative Tech Company Category at the 19th Annual American Business Awards. Through innovation, Upper Hand has cemented itself as an industry leader. Less than one year…
CHICAGO, IL—May 10, 2021—Gym members want data-driven experiences to help them on their fitness journey. But strength training data has lagged behind cardiovascular data for decades. To provide analytics for the millions of people who do strength training, ShapeLog, a fitness technology company and provider of connected strength solutions, announces its partnership with Life Fitness, the global…
TORONTO, CANADA—May 5, 2021—Precision Nutrition, the world’s largest online nutrition and healthy lifestyle coaching and certification company today announces a new partnership with the American Council on Exercise (ACE), a nonprofit organization dedicated to improving physical activity levels through education, advocacy, and certification of exercise professionals and health coaches. Beginning today, existing and future ACE certified…
BROOMFIELD, CO—May 4, 2021—Intelivideo, a Video on Demand (VOD) and digital technology platform for the health and wellness industry, and club management software provider Glofox announced today a new strategic partnership that integrates the companies’ technology capabilities to create a multi-functional subscription platform that enhances the fitness content experience for members, as well as the digital membership…
OCONOMOWOC, WI—May 4, 2021—Despite the challenges of small group training during the coronavirus pandemic, Midtown Athletic Club (MAC), a luxury brand with eight locations, successfully opened ARENA specialty functional training studios in November 2020 in its Rochester, NY, and Bannockburn, IL, facilities. Using a basic line-up of 10 treadmills and 10 FITBENCH STUDIO units, the…
LOS ANGELES, CA—May 4, 2021—World Gym International, the iconic global fitness brand, has appointed Jared Deptula as its Franchise Business Coach. As World Gym’s Franchise Business Coach, Deptula will help both new and existing franchisees improve all areas of their business to achieve significant growth and profitability and therefore value creation. “It’s an honor to…
GREENVILLE, SC—May 3, 2021—9Round Franchising, LLC, the world’s largest kickboxing franchise, is the winner of the 2021 Global Franchise Award for Best Fitness Franchise. “After such a challenging and unconventional year, we are humbled and honored to receive this award,” said Shannon Hudson, Founder and CEO of 9Round. “This recognition is a testament to the…
BANGKOK, THAILAND—April 28, 2021—Jetts 24 Hour Fitness announces the opening of club number 37 in Thailand at the end of April. Siam Square One, located in the heart of Bangkok’s retail district boasts all the key components of the hugely successful business model adopted for the Thai market. At 860-square-meters, it has a full range…
GREENVILLE, SC—April 28, 2021—9Round Franchising, LLC, announced Jarrod Brooks as Vice President of Development. Bringing over 20 years of franchising experience to the position, Brooks will develop and execute 9Round’s aggressive strategic initiatives for North American franchise development as well as liaise with 9Round’s international brokers. “We are emerging out of the pandemic as a…
INDIANAPOLIS, IN—April 28, 2021—Upper Hand announced today that it has been named a top membership management software by Capterra, an online service that helps organizations find the right software. Upper Hand was also named a Frontrunner for membership management software by SoftwareAdvice. FrontRunners are the top software products in a category, offering the best capability and value…